SWAG ON FILM 000 'The Works' - Alexander McQueen 'Cutting Up Rough' 1997

This month’s Swag on Film: bbc’s 1997 Documentary: 'The Works' - Alexander McQueen 'Cutting Up Rough'. before the mythology, there was just lee.
a studio full of fabric, noise, cigarettes, and instinct.cutting up rough captures fashion’s transition from polite to feral.

1997 was a strange and pivotal year in fashion. luxury houses were tightening their grip on the industry while a new generation of designers were pushing against it. alexander mcqueen had just taken the helm at givenchy, but this film shows him before the institution fully formed around him. still working like a london kid in a studio, cutting directly into fabric and trusting his insticts over society’s approval. please enjoy :) <3